Tag Archives: serotta

BOTW: Justin's Serotta

This week’s BOTW belongs to NYC Velo’s very own Mr. Justin King.
Born & Brazed: Both the bike and Justin hail from Saratoga Springs, NY, about 3.5 hours north of the city along the Hudson River. The frame, investment-cast-lugged steel, brazed by hand by world-renowned Serotta Competition Bicycles, circa 1986. The Rider, Justin, built (occasionally using an iron fist) by renowned mom, Sandra, circa early 70′s (we think).

The frame’s use of Columbus custom tapered, ovalized seat and top tubes make for an interesting design, purportedly stiffer, lighter, faster than the also-rans of the day. Serotta had a reputation at the time for making some of the best, if not the best, competition-level bicycles in the world.  The attention to detail in this frame is obvious, and impressive against today’s NAHBS crowd, just think about how it might have outclassed its peers when it was made nearly 25 years ago!


Justin runs, on this bike, a single down tube shifter connected to a 10-speed cassette, offering him plenty of gearing for jaunts around QNS and the commute to and from the East Village. The cockpit of the bike, used primarily as a “get around ride”, is upright, the handling quick, ideal for poppin’ wheelies. Campy cranks, Phil Wood front hub, Dura Ace rear hub, Paul E Brake, Selle Italian San Regal leather saddle and Brooks leather bag complete the package: a fine, fast, comfortable ride!

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5ive Points: Jared Porter

Introduced by Justin King…

I first met Jared while working at Serotta Custom Bicycles in Saratoga Springs NY, a few hours north of NYC, some time in 2002.  He was working in production and as part of the R&D team responsible for the design of what would come to be Serotta’s legendary Ottrott (a carbon tubed titanium-lugged frame.) Jared says ” We built the first frames and were shocked at the wonderful ride quality they had. From the prototypes, I developed the manufacturing processes for the Ottrott.” He was already a well-seasoned custom bike builder, and well on his way to becoming one of the most knowledgeable people in the business. Originally from Massachusetts, Jared graduated from art school at the Massachusetts College of Art and Design. While studying art & photography, he worked at bike shops in Boston and then Merlin Metalworks.  He has since been the production manager at Serotta Custom Bicycles and worked for Vicious Cycles and Willits Brand Bicycles.  He’s now back in his home state, steering the production ship at Parlee Cycles as Operations Manager (in Beverly, MA.)  He’s also a contributing writer for Embrocation Cycling Journal. I feel fortunate to know Jared and we are grateful for his participation in our Q&A series, “5points.”

Justin

NYC Velo: What bike do you ride?

Jared Porter: I ride my Willits Trail King as much as possible.
On road I ride my Serotta fixie or PARLEE Z1.  The one I’m most excited
about right now is a steel dirt road bike (looks like a cross bike but
with road bike geometry)that I just finished up.

NYCV: What’s your favorite ride?

JP:I really like D2R2, I grew up in Western Mass.
and have been on those back roads since I started riding bikes.

NYCV: What’s your favorite post-ride food?

JP: Beer and pickles

NYCV: What is one thing you always carry on a ride?

JP: First aid equipment, you
never know when you will need to have a safety break.

NYCV: What’s next?

JP: Well, winter is upon us, and I’m really looking forward to
teaching my son how to snowboard this year.

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BOTW – Serotta CSI

serotta csi : bike of the week !!

Andrew’s twin brother Todd is the inspiration behind this week’s Bike Of The Week. Todd and Andrew started racing bicycles in high school in Texas. Todd coveted a Serotta from the day he first saw one, but he knew it was a purchase he probably couldn’t afford (especially since college was right around the corner) . But it turns out he earned a full ROTC scholarship, paving the way for putting together his dream bike – the legendary Serotta CSI. The Brothers Crooks even made their way to Serotta (in beautiful South Glens Falls, NY at the time) to visit the bike as it was being assembled and painted. The bike sports custom geometry, an austere red/champagne/blue paint scheme, is beautifully lugged, and is tough enough to handle the thousands and thousands of miles of riding and racing that Todd put in on it in the past 15 years.

And wouldn’t you know it – after all these years, Todd has managed to resist the siren call of fancy frame materials – the CSI is still his primary ride!!!

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NYC Velo helps cyclists of all types find their perfect ride.

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